Legendary rapper Jay-Z is promoting his multi-volume hits collection with one of the most polished sites I have seen in a long, long time.
The design is elegant and the menu is decidedly versatile, but what really sticks out is the way in which social media has been integrated. Micro messages are a constituent part of it all, and people can use a big microphone to shout out whatever they fancy and have it posted for all to see. Visitors are invited to contribute the memories of the gigs they have attended, and also to submit their favorite lyrics from the eminently quotable rapper.
The first volume of Jay-Z’s awaited anthology was released just last Monday. It bypasses his first two albums completely, but it has almost all the songs that defined the man’s career for good such as “Hard Knock Life (Ghetto Anthem)” and “99 Problems”.