Caroline Bottomley (Radar Music Videos) – Interview (Part 2)

This is the final part of the interview I conducted with Caroline Bottomley from Radar Music Videos. The first one is right here – give it a good look if you haven’t already done so.



When did you become interested in music? What was the first album or single you ever purchased?

I think I was about 14. I started reading NME, then I started memorizing it. I think Tubular Bells was my first album, or How Dare You by 10CC.

Are you in a band yourself, or have you been in a band in the past? Is there a clip on YouTube or elsewhere we could watch?

Wish I had been in a band, I didn’t play an instrument and for some reason thought I couldn’t learn. I should have been a manager obviously but I wasn’t. And sadly no, no old clips of me with my proper Mohican pvc trousers and Chelsea boots with chains on them. Hey ho.

Musical likes and dislikes? Favorite artists?

Oh dear. I like so many different things. I’m enjoying a bit of 70s folk and rock type stuff at the moment, Brinsley Schwarz, Colin Blunstone. Continue reading

Caroline Bottomley (Radar Music Videos) – Interview (Part 1)

Caroline Bottomley from Radar Music Videos (a startup I reviewed recently) was kind enough to answer my questions about her company, the Internet and also about her favorite music. You can find the first part of the interview below. The second (and final) part is here.

Full Name: Caroline Bottomley
Startup: RadarMusicVideos



Tell us a little about your startup. How was it conceived? What are its most distinctive features in your opinion?

I had been thinking about setting up a business nearly all my life. I had been thinking about doing something around short film and the internet but a lot of people seemed to be in that space already (2006). I’ve always loved music videos but had never worked in music video. I wanted to get back into working with music, plus I got that great inside buzz feeling about setting it up, so that’s what happened. It’s most distinctive features are it opens doors for directors.

What was the original launch date?

The first public launch of Radar was January 07, when it launched as a music video festival at the Apple Store in London. It’s changed a lot since then.

What has been the response so far? In which countries has it been more successful?

Nearly all the response I hear is positive – directors think it’s great and commissioners who use it also think it’s great. It’s been most successful in the UK, with some success already in the US.

What features can we expect to see implemented in future revisions?

For the moment development is mainly about making the site do what it does better – easier/faster/more intuitively etc. There are some plans for innovation, but we’ve innovated a lot recently and we need to tidy up what we’ve got already. Continue reading

Radar Music Videos – Find The Right Director For Your Music Video

Name: Radar Music Videos

No music project is unviable any longer – the amount (and diversity) of social networking sites currently available has wiped the word “impossible” away from the dictionary of music. If you wanted to assemble a band together that plays only one song – a 45-minutes rendition of “The Crystal Ship” – you are not only going to gather the musicians, but you are also going to get some supporters. That is, now that viral videos are all the rage people have license to do mostly whatever they fancy from the comfort (and safety) of their living rooms. The chances of a random drunk flinging a bottle of Newcastle Brown at the band are not just minimized – they become non-existent.

But if you think about it, not every angle is already covered. There is one in particular that has been unattended until now: the creation of a compelling music video. And that is all the more surprising because the potential a clip can have when it comes to doubling the expressive force of a song is colossal.

This site hopes to do something about that. It will let you create video projects that will then be scrutinized by directors, and those who feel that they can bring your original vision to fruition will get in touch. You can then decide whether or not you are hiring them. Continue reading